Six Questions Every Brand Needs to Ask...


Hi there Reader,

As always, I'm writing with a resources I hope you'll find valuable.

Finding Your "Niche"...

My friend, Topher, on the Six Questions he asks every brand works with...

(Helpful advice whether you work for a brand or are considering your own venture)

video preview

(Full episode here)

Unsolicited Career Advice

The more I speak to my networks of talented friends working in/around education, technology, and the creator economy, the more I'm convinced that we are going through an unprecedented change in how we live and work...

With no end in sight.

80%+ of workers feel disengaged and are looking for new jobs and less than 30% feel they have adequate advancement opportunities at their organization.

If sounds familiar - Start building a personal brand.

I created a quick, free course detailing my own Twitter Journey/learnings.

Click here to access it.

AI Tool of the Week

Headline Analyzer: Use AI to Write Better Hooks & Headlines

As always, I'm here if you have any questions or feedback.

Talk soon, my friend!

-Mike O’Connor

Hi, I'm Mike!

With 17 years of insider experience, I specialize in enhancing university operations and strategic planning through innovative, data-driven solutions. Receive succinct, powerful insights on using analytics and artificial intelligence to streamline operations, increase ROI, and make informed strategic decisions. Ideal for C-suite aiming to do more with less and navigate the complexities of modern higher education.

Read more from Hi, I'm Mike!

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Hi there Reader, Diving into this week’s insights tailored for forward-thinking leaders in higher education… Lydia Winn on Transforming Admissions Insights from Lydia Winn, Head of Sales GTM Strategy at Empowerly, shares insights on re-thinking admissions. She emphasizes understanding holistic student profiles and recommends institutions provide detailed examples to demystify the process. (Note: Empowerly’s team-based approach offers elite admission guidance at a fraction of the cost). Watch...

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